apfelbaum.glb
Web design
Web development
AI integration
SEO

Custom websites and platforms – well thought out, fast, and perfected down to the last detail. From the first idea to a successful launch.

Projects / Selection

Selected work

Every project individually designed – from a multi-brand system to an online store.

01Platform

Experten-Plattform

Multi-brand platform for the jewellery industry in Germany and Austria: one central Payload CMS feeds the brand frontends Goldexperten, Verlobungsringexperten, Trauringexperten, Uhrenexperten and Juwelierfinder from the same data set. Jewellers maintain their profiles through a dedicated hub, brand-specific funnels (GEX, VEX, TEX) turn visitors into warm leads for partner jewellers – and AI pipelines accelerate editorial work and data intake.

Next.js 15React 19Payload CMSPostgreSQLTypeScript
View case study
02Platform

Juwelierfinder.com

Juwelierfinder is the newest and largest expansion of the Experten platform: instead of a single niche it bundles all Experten directories – gold, engagement rings, wedding rings, watches – into one search engine for jeweller services. Users find the right jeweller by request and region; the next stage is a multi-tenant marketplace where jewellers sell watches and jewellery directly.

Next.js 15React 19TypeScriptPayload CMSPostgreSQL
View case study
03Website

Diegoldexperten.com

Diegoldexperten.com was the first brand frontend of the Experten platform: an SEO-strong niche site around gold buying. Live precious-metal prices flow into calculators and charts via cron, sellers find vetted buyers in their region – and the GEX funnel qualifies enquiries step by step into warm leads for partner jewellers.

Next.js 15React 19TypeScriptPayload CMSTailwind CSS
View case study
04E-commerce

Dreamcare.at

Shopify e-commerce with a custom theme: integrated payments, flexible variant management and multilingual support. Responsive design for every device.

ShopifyLiquidJavaScriptCSS3Shopify API
View case study
Profile / Daniel Granzer

About me

portrait.png
Portrait of Daniel Granzer
Open to projects · Vienna, Austria

I'm Daniel Granzer, a full-stack web developer in Vienna. By day I own the jewellery-focused web portfolio at NCA NewConcept Agentur as web developer & team lead – by night my own platforms and passion projects keep growing.

From frontend to backend to AI integration, I build with attention to detail – ideally in the JavaScript ecosystem. And if you have a project that sparks my interest, I'd love to hear from you.

Layers4

Web Developer & Team Lead – NCA NewConcept Agentur

Since September 2025 I've been building the Experten platform at NCA NewConcept Agentur with Next.js and Payload CMS. Alongside that I maintain 10+ WordPress-based jewellery websites connected to a central Pimcore PIM – including direct customer contact, from first request to delivery.

Next.jsPayload CMSWordPressCustomer contact
AI / In practice

AI that works inside the product

No buzzword bingo: AI speeds up my development and creates measurable value in my clients' products.

Developing with AI

AI-assisted tooling significantly shortens my iteration cycles – more time for architecture, detail and quality. The result stays hand-checked: every line goes through review, every decision stays mine.

Integrating AI into products

Three AI subsystems run in production on the Experten platform – from a researching content pipeline to data intake. With clear principles: verifiable sources, structured output instead of free-form text, cost tracking per generation, and nothing goes live without human approval.

Running in production

Content pipeline

Keyword research, web research with real sources, schema-forced article drafts straight into the CMS.

Data intake

Google Maps URL in, verified structured profile draft out – hours become a single review click.

Vision alt text

Accessible German image descriptions – generated automatically at media upload.

Read the Experten case study
Process / 5 steps

From seed to harvest

Every project grows in five steps – like the tree next to it.

stufe-1.glb

Ready to plant the seed?

Tell me about your project – a free initial consultation, reply within 24 hours.

Pricing / Packages

Transparent packages

From a one-pager to a custom platform – clear scope, clear prices.

One-page website

Perfect for freelancers and small businesses with a clear message

from €1,490one-off

Live in 1–2 weeks

  • One professional one-page site, individually designed
  • Responsive on every device
  • Basic SEO & Google Analytics
  • Contact form with spam protection
  • Hosting advice & setup
  • 2 months of basic support included
Request package
Most popular

Professional website

The most popular choice for growing businesses

from €2,990one-off

Live in 2–4 weeks

Everything in One-page, plus:

  • Up to 10 pages with premium design
  • Advanced SEO & performance optimisation
  • Google Search Console & advanced analytics
  • Social media integration
  • Multiple forms & conversion flows
Request package

Enterprise solution

Tailor-made solutions for large projects

from €5,990one-off

Timeline based on project scope

Everything in Professional, plus:

  • Unlimited pages & fully custom design
  • CMS integration for independent content editing
  • E-commerce possible – shop projects from €8,990
  • AI integration & API connections
  • Multi-language support (e.g. DE/EN)
Request package

Something else in mind?

A custom platform, a special shop case or an AI integration – tell me about it.

Support & care2 months included · extension €99 / month, cancel monthly

Included in every package: 2 months of basic support. Extendable month by month afterwards – just select it in the request form.

  • Bug fixes & technical support by email
  • Small content and copy updates
  • Small new features & extensions
  • Replies within 48 hours on weekdays
  • Not included: redesigns and major site-wide overhauls

No-obligation request · Reply within 24 hours

FAQ / Answers

Frequently asked questions

Everything you want to know before your website project – answered briefly.

How much does a professional website cost?

It depends on the scope: a high-quality one-page website starts at €1,490, a multi-page professional website at €2,990, and larger projects with CMS or AI integration at €5,990, full shop projects from €8,990. All prices are one-off and transparent – after your request you receive a fixed quote with no hidden costs.

How long until my website is online?

A one-page website is typically live in 1–2 weeks, a professional website in 2–4 weeks. For larger projects the timeline depends on scope – you get a realistic date together with the quote. The prerequisite is that content such as copy and images is ready in time; I'm happy to help with that too.

How does the collaboration work?

In five clear steps: concept & consulting, planning & design, development, testing & optimisation, launch & support. It starts with a no-obligation request through the form – you receive a written assessment within 24 hours, with no sales call.

What happens after launch?

Every package includes 2 months of basic support: bug fixes, small adjustments and technical questions are covered. Afterwards you can extend support for €99 per month – cancellable monthly. Your website stays current and secure without you having to worry about it.

Can I edit my website's content myself?

Yes. On request your website is connected to a content management system (e.g. Payload CMS or WordPress). You then change copy, images and pages yourself – no coding skills needed. I set up the editing interface to fit your day-to-day work.

Is SEO included?

Yes, every website is built search-engine-friendly from the ground up: clean structure, fast load times, meta data and structured data are part of every package. Advanced SEO and performance optimisation is included in the Professional and Enterprise packages. Good rankings come from technology and content – I support you with both.

Do you also build online shops?

Yes – from Shopify stores with a custom theme to tailor-made e-commerce solutions. Full shop projects start at €8,990 depending on scope – we define the exact frame together in the quote. From my work on a multi-brand platform with a growing marketplace I also bring experience with more complex shop scenarios.

What does AI integration mean in practice?

AI that creates real value in your product – for example automatically generated image descriptions, researched content drafts or intelligent data maintenance. I already run such systems in production, with clear principles: traceable sources, and nothing goes live without human approval.

What do I need to get started?

Just your idea and rough goals – we clarify everything else together. An existing logo, copy and images help; if something is missing, we'll find a solution. Simply send the request form and I'll take care of the rest.

Contact / Next step

Let's plant your project

Tell me about your idea – I reply within 24 hours.